Tag Archives: customer surveys

What Are Your Customers Thinking?

July 19, 2011 – 4:15 am

When some people think of customer surveys, customer satisfaction surveys are often the only type that come to mind. There are many more possibilities, among them: (Click on the headline for more…)

By Val Gosset | Posted in Marketing | Also tagged | Leave a Comment

Penetrating Customer Insights From 3 Simple Questions

October 5, 2009 – 4:15 am

Clients sometimes tell me they’re interested in doing a customer survey, but don’t know what to ask. From Fred Reicheld’s book The Ultimate Question: Driving Good Profits and True Growth comes three of the best questions anyone could ask their customers: (click on the headline for more…)

By Val Gosset | Posted in Customer service | Also tagged , | Leave a Comment
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