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	<title>Let's Grow Blog &#187; Social media</title>
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		<title>Let's Grow Blog &#187; Social media</title>
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		<title>The Key to Establishing Trust in Social Media</title>
		<link>http://letsgrowblog.com/2010/03/12/the-key-to-establishing-trust-in-social-media/</link>
		<comments>http://letsgrowblog.com/2010/03/12/the-key-to-establishing-trust-in-social-media/#comments</comments>
		<pubDate>Fri, 12 Mar 2010 08:15:48 +0000</pubDate>
		<dc:creator>Val Gosset</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://letsgrowblog.com/?p=2597</guid>
		<description><![CDATA[A fundamental part of the sales process always involves establishing trust. While that’s often easier face-to-face, catalogers and online merchants still have plenty of tools to rely on: guarantees, testimonials, customer reviews, knowledgeable sales reps, product comparisons, the depth of information provided.

In social media, there’s one vital element in establishing trust that many marketers ignore. (Click on the headline for more...)
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		<title>Fascinating Facebook Facts</title>
		<link>http://letsgrowblog.com/2010/02/24/fascinating-facebook-facts/</link>
		<comments>http://letsgrowblog.com/2010/02/24/fascinating-facebook-facts/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 08:15:00 +0000</pubDate>
		<dc:creator>Val Gosset</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Online marketing]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://letsgrowblog.com/?p=2528</guid>
		<description><![CDATA[I just read a summary of a fascinating study by ForeSee Results titled The Key to Driving Retail Success with Social Media. ForeSee surveyed 10,000 visitors to 40 of the biggest online retail sites  (as defined by Internet Retailer’s 2009 Top 500 Guide) to determine how online shoppers interact with retailers via social media. Among their findings: (Click on the headline for more...)
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		<slash:comments>0</slash:comments>
	
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		<title>How to Prioritize Your Social Media Marketing</title>
		<link>http://letsgrowblog.com/2010/02/10/how-to-prioritize-your-social-media-marketing/</link>
		<comments>http://letsgrowblog.com/2010/02/10/how-to-prioritize-your-social-media-marketing/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 08:15:27 +0000</pubDate>
		<dc:creator>Val Gosset</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Marketing goals]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[customer reviews]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://letsgrowblog.com/?p=2470</guid>
		<description><![CDATA[It’s no secret that social media is here to stay. Many, if not most, companies are grappling with how to incorporate it into their marketing strategy. I’m frequently asked for my thoughts on prioritizing various social media avenues. And while there’s no “one size fits all” answer, here are my general thoughts on the subject. (Click on the headline for more...)<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=letsgrowblog.com&blog=3847315&post=2470&subd=letsgrow&ref=&feed=1" />]]></description>
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		<title>Staying Current With Social Media Trends</title>
		<link>http://letsgrowblog.com/2010/02/08/staying-current-with-social-media-trends/</link>
		<comments>http://letsgrowblog.com/2010/02/08/staying-current-with-social-media-trends/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 08:15:58 +0000</pubDate>
		<dc:creator>Val Gosset</dc:creator>
				<category><![CDATA[Resources]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://letsgrowblog.com/?p=2463</guid>
		<description><![CDATA[Between the rate of change in social media and the vast amount written about its impact on business, it’s hard to know where to turn for reliable, useful information on the subject. Here’s one starting point: (Click on the headline for more...)

<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=letsgrowblog.com&blog=3847315&post=2463&subd=letsgrow&ref=&feed=1" />]]></description>
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		<slash:comments>2</slash:comments>
	
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		<title>How a Single YouTube Video Rocked the Customer Service World</title>
		<link>http://letsgrowblog.com/2010/02/05/how-a-single-youtube-video-rocked-the-customer-service-world/</link>
		<comments>http://letsgrowblog.com/2010/02/05/how-a-single-youtube-video-rocked-the-customer-service-world/#comments</comments>
		<pubDate>Fri, 05 Feb 2010 08:15:02 +0000</pubDate>
		<dc:creator>Val Gosset</dc:creator>
				<category><![CDATA[Customer service]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://letsgrowblog.com/?p=2450</guid>
		<description><![CDATA[If you have anything to do with customer service and/or have ever been stonewalled by bureaucratic runaround from an inept corporation (I guess that should cover everyone), here’s a story you’ll love. (Click on the headline for more...)<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=letsgrowblog.com&blog=3847315&post=2450&subd=letsgrow&ref=&feed=1" />]]></description>
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		<title>Yet Another Good Idea from Internet Retailer&#8217;s Hot 100 E-tailers</title>
		<link>http://letsgrowblog.com/2009/12/28/yet-another-good-idea-from-internet-retailers-hot-100-e-tailers/</link>
		<comments>http://letsgrowblog.com/2009/12/28/yet-another-good-idea-from-internet-retailers-hot-100-e-tailers/#comments</comments>
		<pubDate>Mon, 28 Dec 2009 08:15:55 +0000</pubDate>
		<dc:creator>Val Gosset</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://letsgrowblog.com/?p=2305</guid>
		<description><![CDATA[Here’s another very cool idea from one of Internet Retailer’s Hot 100 E-tailers that translates very well to gardening companies. (Click on the headline for more...)<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=letsgrowblog.com&blog=3847315&post=2305&subd=letsgrow&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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		<title>Check Out Popular New Feature On Top E-Tailers&#8217; Websites</title>
		<link>http://letsgrowblog.com/2009/12/21/check-out-popular-new-feature-on-top-e-tailers-websites/</link>
		<comments>http://letsgrowblog.com/2009/12/21/check-out-popular-new-feature-on-top-e-tailers-websites/#comments</comments>
		<pubDate>Mon, 21 Dec 2009 08:15:19 +0000</pubDate>
		<dc:creator>Val Gosset</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://letsgrowblog.com/?p=2285</guid>
		<description><![CDATA[I just finished reading profiles of Internet Retailer’s Hot 100 E-tailers for 2009. It’s always fun to see what companies in other industries are doing that our clients and Let’s Grow readers might adapt. One thing that struck me was how many of the Hot 100 Retail Web Sites had (Click on the headline for more...)<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=letsgrowblog.com&blog=3847315&post=2285&subd=letsgrow&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://letsgrowblog.com/2009/12/21/check-out-popular-new-feature-on-top-e-tailers-websites/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">valgosset1</media:title>
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		<title>Creating Positive PR in Online Communities</title>
		<link>http://letsgrowblog.com/2009/11/23/creating-positive-pr-in-online-communities/</link>
		<comments>http://letsgrowblog.com/2009/11/23/creating-positive-pr-in-online-communities/#comments</comments>
		<pubDate>Mon, 23 Nov 2009 08:15:53 +0000</pubDate>
		<dc:creator>Val Gosset</dc:creator>
				<category><![CDATA[Customer service]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://letsgrowblog.com/?p=2163</guid>
		<description><![CDATA[Our last enewsletter addressed the subject of How to Handle Online Customer Complaints. It included suggestions on what not to do, as well as best practices to follow. In the course of researching that issue, I came across a superb example of using customer comments to your advantage. To have a look, (click on the headline for more...)<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=letsgrowblog.com&blog=3847315&post=2163&subd=letsgrow&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://letsgrowblog.com/2009/11/23/creating-positive-pr-in-online-communities/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">valgosset1</media:title>
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		<title>Can You Adapt These Facebook Strategies?</title>
		<link>http://letsgrowblog.com/2009/10/19/can-you-adapt-these-facebook-strategies/</link>
		<comments>http://letsgrowblog.com/2009/10/19/can-you-adapt-these-facebook-strategies/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 08:15:38 +0000</pubDate>
		<dc:creator>Val Gosset</dc:creator>
				<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://letsgrowblog.com/?p=1970</guid>
		<description><![CDATA[Companies with the most success on Facebook are those that find a way to reward people for becoming fans and keep them coming back regularly. For some interesting promotional ideas, have a look at 1-800-Flowers.
Their recently introduced Friday Floral Ambush invites Facebook fans to enter a weekly contest by specifying which arrangement under $49.99 they’d [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=letsgrowblog.com&blog=3847315&post=1970&subd=letsgrow&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://letsgrowblog.com/2009/10/19/can-you-adapt-these-facebook-strategies/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="" medium="image">
			<media:title type="html">valgosset1</media:title>
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		<item>
		<title>Email Trends to Keep an Eye On</title>
		<link>http://letsgrowblog.com/2009/10/16/email-trends-to-keep-an-eye-on/</link>
		<comments>http://letsgrowblog.com/2009/10/16/email-trends-to-keep-an-eye-on/#comments</comments>
		<pubDate>Fri, 16 Oct 2009 08:15:46 +0000</pubDate>
		<dc:creator>Val Gosset</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Email marketing]]></category>
		<category><![CDATA[Social media]]></category>

		<guid isPermaLink="false">http://letsgrowblog.com/?p=1961</guid>
		<description><![CDATA[While you’re busy ramping up your email marketing, don’t let the world pass you by. A recent study by Pew Internet &#38; American Life Project shows that, while 91% of all US adults use email, it’s losing ground among younger generations. (Click on the headline for more...)

<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=letsgrowblog.com&blog=3847315&post=1961&subd=letsgrow&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://letsgrowblog.com/2009/10/16/email-trends-to-keep-an-eye-on/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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