While catching up on trade reading, a comment in the Publisher’s Letter of Internet Retailer magazine caught my eye. While describing the new Internet Retailer website, publisher Jack Love noted that “Soon we’ll be presenting video of interviews with industry experts that we record in a studio just completed in our new corporate office. Video [...]
If you sometimes wonder, like I do, what Google will come up with next, here’s one way to find out: (Click on the headline for more…)
At the recent NEMOA conference, David Solomon, head of Lazard Middle Market’s Specialty Retail and Direct marketing Group, gave an excellent presentation on Creating Value in the New Economy. He emphasized how dramatically consumers’ decision-making processes have changed in recent years, and how successful merchants must adapt their marketing strategies as a result. Among his key points: (Click on the headline for more…)
February 24, 2010 – 4:15 am
I just read a summary of a fascinating study by ForeSee Results titled The Key to Driving Retail Success with Social Media. ForeSee surveyed 10,000 visitors to 40 of the biggest online retail sites (as defined by Internet Retailer’s 2009 Top 500 Guide) to determine how online shoppers interact with retailers via social media. Among their findings: (Click on the headline for more…)
February 19, 2010 – 4:15 am
Here’s yet another way to jazz up your Google AdWords program with a new enhancement from Google. Called Product Extensions, it’s a nifty feature for AdWords advertisers (click on the headline for more…)
February 3, 2010 – 4:15 am
We’re entering the season when plant companies take a lot of orders that will be shipped a few months from now. If that’s your case, consider this little-used income-booster: (Click on the headline for more…)
January 29, 2010 – 4:15 am
No longer the new kid on the block, blogs are growing exponentially as an influence on purchasing behavior. For instance: (Click on the headline for more…)
December 23, 2009 – 4:15 am
While reading Internet Retailer’s profiles of their Hot 100 E-tailers for 2009 recently, I came across an idea from an unlikely source that a number of gardening companies might adapt. (Click on the headline for more…)
September 28, 2009 – 4:15 am
Last Wednesday’s blog post discussed the fact that the rise of blended search – which delivers images, video, blog posts, news and other results in addition to traditional web pages — has intensified competition for page one search results. A case in point (click on the headline for more…)
September 23, 2009 – 4:15 am
It’s been more than two years since Google introduced universal search (also known as blended search), delivering results from a combination of sources – including video, images, blogs, news, maps, books and websites. (Click on the headline for more…)
Subscribe via RSS
Subscribe via Email