Monthly Archives: March 2009

Some Good News For a Change

March 6, 2009 – 4:15 am

While trolling around the posts in Linked In’s Garden Centers, Nurseries and New Media group, I found a link to an interesting article titled When going gets tough, the tough get growing. Although nothing in the article is a huge surprise, it was nice to read about so many positive examples – a great antidote to the barrage of bad economic news of late. The article also includes a couple interesting reports on shifts companies have made in their marketing and merchandising. (Click on headline for link…)

By Val Gosset | Posted in Garden industry trends | Leave a Comment

When the “Huh?” Factor Works To Your Advantage

March 4, 2009 – 4:15 am

Every good direct marketer knows that a blind headline – one that elicits a “Huh?” reaction – kills sales. It may attract attention, as proponents suggest, but not the kind that makes the cash register ring.

I recently learned of one situation in which the “huh” factor works in your favor. (Click on the headline for more…)

By Val Gosset | Posted in Uncategorized | Tagged | Leave a Comment

Postal Regulation Update Site

March 2, 2009 – 4:15 am

If you’re wondering about upcoming changes in postal regulations, or are simply befuddled by current ones, (click on the headline for more…)

By Val Gosset | Posted in Resources | Tagged | Leave a Comment
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